The assessment section — five treatments

Five treatments of the assessment section. The copy is verbatim in all five — heading, both lead paragraphs, the eight areas in AISV's order, the CTA and the supporting line.

The problem this section has is not layout, it is repetition. “Take the Business Legal Health Assessment” already appears five times before a reader reaches here. So the job of this section is not to ask again — it is to be the one place that says what the thing actually is. Every option below is a different answer to that.

The check marks are probably wrong, and they are the current build. A tick means answered, done, confirmed — the same affordance mismatch already caught in the “you may be wondering” panel. Nothing here has been answered yet; the eight items are what the assessment covers. Options 1, 3, 4 and 5 drop the ticks. Option 2 drops the list device entirely.

The build is a Typeform embed (widget QIIINVqG, carried over as-is), which makes option 2 buildable today: the assessment can start in the section instead of behind a button. Whether the live embed passes hidden or UTM fields is still to confirm with AISV.

The name stays a labelled placeholder on every board. Three names are in circulation and the site may carry only one — in navigation, CTAs, page title, URL and schema alike.

1A coverage grid, no ticksThe current section with the check marks removed and the eight areas set as a four-by-two grid of labelled cells. A tick claims something has been confirmed; nothing here has. As cells they read as coverage — the ground the assessment walks over — which is what the copy says they are. The smallest change from what is on the page now.

How Legally Healthy Is Your Business?

You have worked hard to build your company. Now, find out whether your legal foundation is prepared to support its next stage of growth.

The Business Legal Health Assessment can help you identify potential gaps involving:

Contracts
Employment and HR
Corporate governance
Intellectual property
Privacy and cybersecurity
AI-related liability
Client and vendor relationships
Business policies and documentation
Take the Business Legal Health Assessment

Get a clearer picture of where your business is protected and where it may need attention.

Assessment name to be confirmed — Legal Health Check / Business Health Assessment / Business Legal Health Assessment. One name, in navigation, CTAs, title, URL and schema.

2The assessment starts hereCopy on the left, the form itself on the right. The section stops being a sixth ad for the assessment and becomes the assessment. The eight areas compress to one wrapped line because the form is now the proof of what it covers. Buildable today — the Typeform embed is carried over as-is — and it removes a click from the one conversion path the tracking plan measures separately.

How Legally Healthy Is Your Business?

You have worked hard to build your company. Now, find out whether your legal foundation is prepared to support its next stage of growth.

The Business Legal Health Assessment can help you identify potential gaps involving:

Contracts · Employment and HR · Corporate governance · Intellectual property · Privacy and cybersecurity · AI-related liability · Client and vendor relationships · Business policies and documentation

Get a clearer picture of where your business is protected and where it may need attention.

Assessment name to be confirmed — Legal Health Check / Business Health Assessment / Business Legal Health Assessment. One name, in navigation, CTAs, title, URL and schema.

Typeform · QIIINVqG

Question 1 of ~count: AISV to confirm

The live form’s first question sits here.

Embedded in the page, not behind a button. The questions themselves are AISV’s and are not reproduced in the mockup.

Start →
3One dark band — an instrument, not a blockThe whole section on NIGHT. Every other section on the page is a light band, so this one stops reading as more page and starts reading as a distinct instrument — a thing the firm hands you, not another argument. The eight areas run as two quiet columns; the gold CTA is the only bright thing on screen. It also gives the page a dark beat before the final CTA band, which is currently the only one.

How Legally Healthy Is Your Business?

You have worked hard to build your company. Now, find out whether your legal foundation is prepared to support its next stage of growth.

The Business Legal Health Assessment can help you identify potential gaps involving:

Contracts
Employment and HR
Corporate governance
Intellectual property
Privacy and cybersecurity
AI-related liability
Client and vendor relationships
Business policies and documentation
Take the Business Legal Health Assessment

Get a clearer picture of where your business is protected and where it may need attention.

Assessment name to be confirmed — Legal Health Check / Business Health Assessment / Business Legal Health Assessment. One name, in navigation, CTAs, title, URL and schema.

4What you get backThe eight areas as the rows of the thing the assessment returns, each waiting on a result. An assessment is bought for its output, and every other option sells the input. Showing the shape of the answer is the strongest reason to start. It also makes a claim the others do not: that the assessment reports per-area. What the Typeform actually returns has to be confirmed with AISV before this one could ship — the empty states are drawn as placeholders on purpose.

How Legally Healthy Is Your Business?

You have worked hard to build your company. Now, find out whether your legal foundation is prepared to support its next stage of growth.

The Business Legal Health Assessment can help you identify potential gaps involving:

Take the Business Legal Health Assessment

Get a clearer picture of where your business is protected and where it may need attention.

Assessment name to be confirmed — Legal Health Check / Business Health Assessment / Business Legal Health Assessment. One name, in navigation, CTAs, title, URL and schema.

Your result format: AISV to confirm

Contracts
Employment and HR
Corporate governance
Intellectual property
Privacy and cybersecurity
AI-related liability
Client and vendor relationships
Business policies and documentation
5The eight areas, at sizeNo grid, no ticks, no card. The eight areas set large as a single run of text, which is the only element between the heading and the button. It is the shortest section on the page and the one that argues least — by this point the page has argued for nine sections, and a doorway does not need to persuade. The risk is the opposite of the others: it may read as a list of practice areas rather than as the scope of a test.

How Legally Healthy Is Your Business?

You have worked hard to build your company. Now, find out whether your legal foundation is prepared to support its next stage of growth.

The Business Legal Health Assessment can help you identify potential gaps involving:

Contracts·Employment and HR·Corporate governance·Intellectual property·Privacy and cybersecurity·AI-related liability·Client and vendor relationships·Business policies and documentation

Take the Business Legal Health AssessmentGet a clearer picture of where your business is protected and where it may need attention.

Assessment name to be confirmed — Legal Health Check / Business Health Assessment / Business Legal Health Assessment. One name, in navigation, CTAs, title, URL and schema.